Privacy Policy
Your Privacy & Data Protection Rights
Last updated: March 2026
Your Privacy Matters to Us
At Manèkin, we are committed to protecting your privacy and ensuring the security of your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and make purchases.
1. Information We Collect
Personal Information
When you interact with our services, we may collect:
- Name, email address, phone number, and billing/shipping addresses
- Payment information (processed securely through our payment partner — we do not store card details)
- Account credentials and preferences
- Communication preferences and marketing consents
- Wishlist items and purchase history
Automatically Collected Information
- IP address, device type, operating system, and browser type
- Website usage data, pages visited, and navigation patterns
- Cookies and similar tracking technologies (see Section 4)
- Wishlist and cart activity (including timestamps and product interactions)
2. Purpose and Lawful Basis for Processing
Under the DPDP Act 2023, we process your personal data only for specific, clearly-stated purposes. The table below sets out each purpose and its lawful basis:
| Purpose | Lawful Basis |
|---|---|
| Processing and fulfilling orders | Contractual necessity |
| Customer support and service | Contractual necessity |
| Sending order and account communications | Contractual necessity |
| Fraud prevention and security | Legitimate interest |
| Improving our website and products | Legitimate interest |
| Personalised shopping recommendations | Consent (withdraw any time) |
| Marketing communications (email/WhatsApp) | Consent (withdraw any time) |
| Analytics and advertising | Consent (withdraw any time) |
| Complying with legal and tax obligations (GST) | Legal obligation |
You may withdraw consent for any consent-based processing at any time by contacting us at privacy@manekin.in. Withdrawal does not affect the lawfulness of processing before withdrawal.
3. Third-Party Data Processors
We do not sell or rent your personal data. We share it only with vetted service providers who assist us in operating our services:
| Service Category | Purpose | Data Shared |
|---|---|---|
| Cloud infrastructure | Hosting, database & authentication | Account, order, wishlist data |
| Payment gateway | Secure payment processing | Name, email, phone, order amount |
| Email service | Transactional email | Name, email address |
| Error monitoring | Application stability & debugging | IP address, device info, error context |
| Analytics | Website usage insights | Anonymous usage data, IP address |
| Advertising | Retargeting & campaign measurement | Page views, events (with consent) |
| Shipping partners | Order delivery | Name, phone, delivery address |
We may also disclose your data to legal authorities when required by law, or to a successor entity in the event of a merger or acquisition.
4. Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your browsing experience. You can manage your cookie preferences via the cookie consent banner displayed on your first visit.
Essential Cookies
Required for website functionality, authentication, and your shopping cart/wishlist. These cannot be disabled.
Analytics Cookies
Help us understand how visitors interact with our website. Set only with your consent.
Marketing Cookies
Used to deliver personalised advertisements and track campaign effectiveness. Set only with your consent.
5. Data Retention
We retain your personal data only for as long as necessary to fulfil the purposes described in this policy:
- Account and order data: Retained for 3 years after your last transaction, to comply with GST record-keeping requirements under the CGST Act, 2017
- Marketing preferences: Until you withdraw consent
- Analytics data: Retained for up to 12 months in anonymised form
- Error logs: Retained for 90 days
You may request deletion of your data at any time (see Section 7). Deletion requests are subject to our legal retention obligations.
6. Data Security
We implement industry-standard security measures to protect your information:
- TLS/SSL encryption for all data transmission
- Secure payment processing through a PCI-DSS compliant payment gateway — we never store card details
- Authentication tokens stored in HTTP-only cookies
- Role-based access controls limiting data access to authorised personnel
- Regular security and error monitoring
Data Breach
In the event of a personal data breach that is likely to result in a risk to your rights, we will notify the Data Protection Board of India as required under the DPDP Act 2023, and will inform affected users promptly by email.
7. Your Privacy Rights
Under applicable Indian law, you have the right to:
- Access: Receive a summary of the personal data we hold about you
- Correction: Have inaccurate or incomplete data corrected
- Erasure: Request deletion of your personal data, subject to legal retention obligations
- Grievance redressal: File a complaint with our Grievance Officer (see Section 11)
- Withdraw consent: At any time for consent-based processing
- Nominate: A nominee to exercise your rights in the event of death or incapacity (DPDP Act, 2023)
To exercise these rights, contact us at privacy@manekin.in or call +91 6363080048. We will respond within 30 days.
8. International Data Transfers
Some of our data processors (listed in Section 3) are located outside India, including in the USA. We ensure that appropriate safeguards — including standard contractual clauses and processor agreements — are in place to protect your data in accordance with the DPDP Act 2023 and applicable cross-border transfer requirements.
9. Children's Privacy
Our services are not directed to children under 18 years of age. We do not knowingly collect personal data from children under 18. If we become aware that we have collected such data without verifiable parental consent, we will delete it promptly.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on our website and updating the "Last updated" date. For significant changes affecting your rights, we will notify you by email where possible. Your continued use of our services after such changes constitutes acceptance of the updated policy.
11. Grievance Officer
In accordance with the DPDP Act 2023, the Consumer Protection (E-Commerce) Rules 2020, and the IT (Intermediary Guidelines) Rules 2011, we have appointed a Grievance Officer to address privacy-related concerns:
Name: Arun Kumar
Designation: Director, Studio Manekin Private Limited
Email: grievance@manekin.in
Phone: +91 6363080048
Address: No 13/11-2, Parv Enclave, Third Floor, Desk No 4, Pampa Mahakavi Road, Shankarpuram, Bangalore 560004
Hours: Monday–Friday, 10 AM–6 PM IST
We will acknowledge your grievance within 48 hours and resolve it within 30 days. If you remain unsatisfied, you may escalate to the Data Protection Board of India once it is constituted.
Questions About Your Privacy?
If you have any questions about this Privacy Policy or our data practices, please don't hesitate to contact us.
Privacy Email
privacy@manekin.in
Phone
+91 6363080048
Grievance
grievance@manekin.in